I’ve to be honest. Wow It’s a hard job to keep up with everything like your blog, administration, planning, improving, developing, creating, organising, inventing and so on. These last months made me realize that you have to give yourself or your company the time to grow. It’s such a struggle for me because I find it hard to gives things time. But I realize that this growth proces is very important. You’ll make mistakes and you get up. This is simply what makes you stronger:)
I just read everything back from what I wrote to you. It’s funny how passionate I am regarding ilovefashionbloggers. Currently our focus is the ilovefashionbloggers Q&A. Let me tell you something about this. We strongly believe in the power and impact of online meets offline. By organizing blogger network drinks and brainstorm sessions before we noticed that bloggers love to meet each other offline. The fashion blogger industry is rapidly growing day by day. You have to compare it with the DJ industry. At that time it was a super new industry where people actually had no idea. Same here, new bloggers come and go. Don’t have a clue about SEO, business, management, strategy, how to grow and become bigger (unless they planned it and are working with a team) Most fashion bloggers are young and becoming big. Getting big just happened to some without even thinking business wise.. Don’t forget when you start a blog, you start a brand. When you are big blogger you actually function as an marketing tool with a specific target. It’s super interesting for brands to collaborate with a blogger.
Magazine these days are not up to date. Mainly you read content from 3 moths ago. While looking in these magazines most of us can’t compare ourselves with a super skinny model who wears an outfit of 5.000 dollar it’s just not approachable. A blogger actually is. It’s a girl from the street who shares their passion, vision and inspiration on the blog. It’s super interesting for brands to interact with these blogger. It’s a new way of advertising which I preferably call product placement. When a blogger wears a new bag from for example Prada and she links the word Prada to Prada’s website. Prada can instantly see the growth. All the traffic from the blogger will lead to Prada’s website. Besides, Prada can see if her audience like that particular product. That easy! I love the web since everything is measurable.
Let’s go back to the ilovefashionbloggers Q&A. Because all these fashion bloggers are in need for inside information about the fashion blogger industry we are organizing the very first fashion blogger seminar. We are the very first in The Netherlands who are organizing on this scale a blogger event like this. We expect it to be a succes since we have the European top bloggers in our line up for this event. ilovefashionbloggers wants to share knowledge to inspire upcoming bloggers. We are providing an intimate environment by introducing a Q&A panel. 150 fashion passionates get the chance to get the latest tips and tricks from experts. We made sure all subjects are covered by experts. All of the top bloggers approach blogging in a different way and with their combined expertise they are ready to give the fashion bloggers the best info they have got. Let me introduce to you Yara Michels, Negin Mirsalehi and Linda Tol.
Yara Michels is blogger at This chick’s got style. Her blog grew to become a well known European blog. She collaborates with brands like Chanel, Olympus, L’Oréal and H&M. In addition to blogging, Yara is a part time features editor at ELLE magazine. She co-wrote a marketing book about how to develop a marketing strategy that actively involves a brand’s ambassadors or fans. This book was nominated for the Marketing Literature Prize 2012. Yara was then nominated as Communication professional of the year (2013). If this isn’t enough she just launched her online magazine Chapter Friday. No wonder she covers everything marketing related during the Q&A.
Negin Mirsalehi will cover Social Media (and marketing) and I will tell you why. The talented Negin Mirsalehi or better known as Instragam Queen managed to get almost 1 million followers on Instagram in only one year. Negin gets daily 30.000 likes on Instagram per photo. Her blog is growing by the day. She is the rising start in the bloggers world. Not to mention that she already won two awards. She won the Prix de la Mode award by Marie Claire as ’Best New Media Talent’ and one by Stylight as ’Most Promising Fashion Blog’. She knows everything about this subject.
Linda Tol is recognizable for her boyish style, grey hair, colored lips and androgynous look. No wonder every street style wants to take photo’s of her. You see her at every Fashion Week. She gets invites from Chanel, Louis Vuitton, Valentino and many more. Besides being known for her remarkable looks, Linda uses her expertise in fashion on many different fashion and styling related projects. That’s why she can tell best about street style, pr and photography.
Saturday May 24th is the big day! The Q&A is hosted by the super cool nhow hotel Rotterdam. We are really excited and have great partners and friends who support this initiative. Thank you WeTransfer, Olympus, Loavies, Van den Assem for being our partner! Thank you DL 1961, Rituals, Ross-n-Ford, Mercedes Benz, Vipscooters, Senanga, Pieces and Nino and Frankie for being our friend!
Check http://www.ilovefashionbloggers-events.com for all the details!